Is one type of soother that much different to another? Find out what other parents think about each brand so that you can make an informed choice. The brands are ordered above by their loyalty level amongst UK parents - i.e. which of you say this is the only brand you will buy. Does highest loyalty also mean it's the best though? In the soothers category your views are clear ... MAM are rated best overall, for quality and generate the highest level of loyalty in this category. Click on the other tabs for the overall rating scores and other measures such as value for money.